Serune Med Spa – Complete Branding, SEO, and Paid Advertising Strategy

We developed the complete brand identity for Serune Med Spa — from name and logo to signage and print collateral — crafting a luxurious, clinical aesthetic ready for launch.

Project Breakdown

Background

Serune Med Spa is a luxury wellness brand preparing to launch with a mission to deliver elevated care and radiant results. As a new entrant in the competitive aesthetics space, the founders partnered with Brand Alchemy to build a complete brand from scratch — one that would immediately convey professionalism, trust, and high-end beauty care. From name to brand assets, every detail was designed to reflect Serune’s promise of excellence.

Key Objectives

Create a luxury med spa brand identity from the ground up
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Develop a name, tagline, and visual system that aligns with clinical expertise and aesthetic elegance
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Design high-end print and digital assets for pre-launch readiness
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Establish a refined, consistent brand look and feel across all future touch points

Our Process

1. Brand Identity Development

We worked closely with the Serune founders to define the brand’s personality, positioning, and look:

Name and tagline development: Serune – Elevated Care. Radiant Results.
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Logo design with luxury-inspired visual motifs
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Sophisticated color palette and elegant typography system
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Brand guidelines and visual rules for future rollout
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Design elements that balance serenity with clinical credibility

2. Pre-Launch Marketing Collateral

To support launch preparation, we designed a suite of branded materials, including:

Business cards, service menus, and promotional flyers
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Print signage and social media graphics
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Client-facing templates for future appointment and follow-up communications
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Consistent visual assets to reinforce brand luxury across every touchpoint

The Results

A polished, high-end brand identity ready to stand out in the med spa space.
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A full suite of launch-ready marketing assets for digital and in-person use.
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A cohesive brand package that builds trust, elevates perception, and supports a premium client experience.
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Serune is fully brand-ready and positioned for a confident market debut.

Client Quote

"We wanted a brand that felt elevated, refined, and trustworthy — and Brand Alchemy Marketing delivered beyond expectations. Every detail reflects the high standard of care we plan to offer."

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